I was having a chat today with a student from Leeds University, who is doing a dissertation on brands in social media. This took me back a bit to my other areas of work but, also, during the discussion, made me think a bit about what we mean by brand. There was certainly a time [...]

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Socially resticted by way of remuneration?

Posted on January 23rd, 2010 by admin

Anyone who’s worked in a local authority will know about posts which are “politically restricted by way of remuneration”.  If you’re wanting to know the finer points of what this means, here’s Darlington Coucil’s guidance on the subject.  However, in short, it means that people in certain roles and above a certain pay grade at [...]

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Five Points for using social media effectively

Posted on August 25th, 2009 by kevincw

About six months ago I realised I wasn’t using Twitter or Facebook effectively. For a start, I was using them in exactly the same way. Every TWEET I sent became a status update and my networks were the same. Friends that were non-work related aor non-twitter usesrs became confused by some my my tweets. So, [...]

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Another social media emergency

Posted on July 21st, 2009 by admin

I’ve not blogged for a while as I’ve been busy welcoming my new daughter to the world. However, now that I’m back here, I thought it time I put key to computer again and got a blog up  – so maybe it is a bit odd that I’ve chosen the same subject as last time. [...]

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People go into facebook with one of two approaches.  Either Everyone can see everything.  These people are often so paranoid they don’t use it for work at all or seriously under utilise it No one can see anything.  These people are naive at best and often end up putting something on they shouldn’t So the [...]

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Working With Facebook – Part 1 – Mix & Match

Posted on February 27th, 2009 by kevincw

Don’t assume that, because it is in your own time, your work do not have a right to say what happens. You are interacting with colleagues, customers and potential customers in a very public way.

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Working With Facebook – Introduction

Posted on February 27th, 2009 by admin

I’d been drafting this blog post before I saw this posting on BBC News. When I started using facebook nearly three years ago, I had no idea I’d ever use it for work. However, I’ve found more and more use for it both socially AND professionally and, it’s fair to say, the two are not [...]

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Too old for Facebook?

Posted on October 3rd, 2008 by kevincw

There was a bit of good news for Web 2.0 enthusiasts in the MJ this week, with a two page spread on innovation (see the “How Innovative Is Your Council” post) and an article on the use of social networking.  Refreshingly, the Facebook article was written by a facebook user, meaning it looked at the [...]

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